B.A.M
White Cube – Visual Identity
White Cube – Visual Identity – B.A.M
White Cube – Visual Identity – B.A.MWhite Cube – Visual Identity – B.A.M
White Cube – Visual Identity – B.A.M
White Cube – Visual Identity – B.A.MWhite Cube – Visual Identity – B.A.M
White Cube – Visual Identity – B.A.M
White Cube – Visual Identity – B.A.M
White Cube – Visual Identity – B.A.M
White Cube – Visual Identity – B.A.M
White Cube – Visual Identity – B.A.M
White Cube – Visual Identity – B.A.M
White Cube – Visual Identity – B.A.M
White Cube – Visual Identity – B.A.M
White Cube – Visual Identity – B.A.MWhite Cube – Visual Identity – B.A.M
White Cube – Visual Identity – B.A.M
White Cube – Visual Identity – B.A.M
White Cube – Visual Identity – B.A.M
White Cube – Visual Identity – B.A.M
White Cube – Visual Identity – B.A.M
White Cube – Visual Identity – B.A.M

A complete visual identity and rebrand of White Cube, from invites and signage through to website and marketing communications. The new design system embraces the migration of a print based to digital identity.

Photography: Leon Chew, Oscar Proctor